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The administration has revealed the visual identity for the new national rail body, representing a major step in its policy to take the railways under nationalisation.

An Patriotic Palette and Historic Symbol

The new livery features a red, white and blue design to reflect the national flag and will be applied on GBR trains, at terminals, and across its online presence.

Notably, the symbol is the well-known double-arrow logo presently used by the national rail network and first designed in the 1960s for British Rail.

A Introduction Strategy

The introduction of the new look, which was created internally, is set to happen gradually.

Travellers are set to begin spotting the freshly-liveried services across the national network from spring next year.

Throughout the month of December, the branding will be exhibited at prominent railway stations, such as Glasgow Central.

The Journey to Renationalisation

The Railways Bill, which will enable the establishment of GBR, is presently moving through the House of Commons.

The administration has said it is renationalising the railways so the service is "owned by the people, delivering for the public, not for corporate interests."

The new body will unify the operation of passenger trains and tracks and signals under one umbrella body.

The government has claimed it will unify seventeen different organisations and "cut through the notorious administrative hurdles and accountability gap that continues to plague the railways."

App-Based Features and Current Ownership

The rollout of GBR will also feature a new app, which will allow passengers to check timetables and purchase journeys without booking fees.

Accessibility users will also be able to use the app to request help.

Multiple franchises had already been nationalised under the former administration, including Southeastern.

There are now 7 train operators already in public hands, representing about a one-third of passenger trips.

In the last twelve months, South Western Railway have been brought into public ownership, with additional operators expected to follow in 2026.

Ministerial and Sector Reaction

"The new design is more than a paint job," said the relevant minister. It signifies "a transformed service, casting off the issues of the past and concentrated entirely on offering a genuine public service."

Industry representatives have acknowledged the government's commitment to bettering services.

"We will continue to collaborate with relevant bodies to support a successful transition to the new system," a representative said.